Almost 30 Podcast
The Gist: Almost 30 is a top 50 podcast, global community, and inclusive digital platform led by co-hosts and best friends Krista Williams and Lindsey Simcik. Their mission is to fuel their community’s conscious evolution and help them navigate any transition in their lives.
The Work:
Brand Messaging
Website Copy
Sales Pages
Blog Posts
Newsletter Copy
Course Creation
E-Book Writing & Editing
Press Requests
“Working with Allie has changed our business! I had no idea how much of a difference it would make in our productivity, professionalism, and brand overall. She is a delight to work with, super smart, and always gets the job done quickly. I feel like she has taken us to a level that I couldn’t have imagined. I am constantly surprised with her different skills and how she is always willing to step in to get the job done. I would recommend her to anyone that wants to elevate what they do.”
Tone It Up
The Gist: Led by trainers and wellness entrepreneurs Katrina Scott and Karena Dawn, Tone It Up is the leading fitness and lifestyle community for women. Through their fitness app, nutrition products, and supportive community, they help millions of women around the world live their healthiest, happiest lives.
The Work:
Project Management
Newsletter Copy
Meal Plan Development
Copy Editing
Brand Messaging
Website Copy
Blog Posts
“Working with Allie has been one of the most amazing experiences of my career. Not only is she the most dedicated woman you’ll ever meet, she also pours her whole heart and love into everything she does. At Tone It Up, she expanded our brand voice, developed copy around content and products, and led production for successful campaigns. She has a way of captivating women by telling beautiful stories around products, people, and brands.”
Karena Dawn
The Gist: Karena is a multi-hyphenate powerhouse — a mental health advocate, wellness entrepreneur, New York Times bestselling author, co-founder of the leading fitness brand Tone It Up, and founder of The Big Silence podcast and non-profit. Through all her work, her purpose is to guide and inspire people to turn their challenges into triumphs.
The Work:
Brand Messaging
Full Website Copy
“I had the opportunity to work with Allie on content for both Tone It Up and my personal brand website. She has a unique ability to capture a brand or person’s voice and bring their message to life in a way that feels authentic and grounded. She deeply understands my vision, voice, and mission, and that shows in everything she writes.”
Lifeforce
The Gist: Founded by entrepreneur and author Tony Robbins and molecular biologist Dr. Peter Diamandis, Lifeforce offers tools and education to help people look, feel, and perform their best in midlife and beyond. Their cutting-edge diagnostics, nutraceuticals, and hormone optimization solutions are changing the wellness game.
The Work:
Blog Posts
Newsletter Copy
Brand Magazine
“Whether you’re looking for web copy, email copy, or long-form editorial content, Allie gets it, and gets it done right. She brings attention to detail, journalistic integrity, and creativity to every project — and has a real talent for bringing early-stage companies to life. I’ve been so honored to work with Allie on the Lifeforce launch, and would bring her onto any project in the future. She is an absolute joy to work with!”
Physique 57
The Gist: Physique 57 is continuously raising the bar in the fitness industry. Founders Jennifer Vaughan Maanavi and Tanya Becker helped pioneer the barre method and jump started a global boutique fitness phenomenon. Physique 57 has been featured in Vogue, Shape, The New York Times, Today, The Wall Street Journal, and more.
The Work:
Blog Posts
“Allie is a rock star blog writer, and I cannot say enough great things about working with her. She seamlessly took on our brand voice and has consistently served up topic suggestions that are well-aligned with our brand and client base. Her copy is engaging, enlightening, flows well, and has a strong balance of detail and entertainment value.”
ALTWELL CBD
The Gist: ALTWELL creates premium, high-quality CBD products to help people live each day with more comfort, calm, and balance. They’re known for their transparency, amazing flavor, and expertise in the wellness space.
The Work:
Blog Posts
Product Descriptions
Press Requests
Influencer Messaging
“Allie has been a dream to work with! After just one initial working session about our brand and background, she was able to write about our products in a voice that felt true to us. Due to our fast-paced workflow and jam-packed schedules, there have been plenty of times where I’ve given Allie very little direction and guidance on projects and she still seems to nail it every time. She’s definitely a partner that I never need to worry about, as she always delivers quality work in a timely manner.”
The Dreamerie
The Gist: The Dreamerie offers resources, education, and energetic guidance to support people in aligning with their Soul's path and purpose through the Akashic Records. Founder Hilary Pearlson shares the transformative power of the Records to heal, co-create with the divine, and invite in miracles.
The Work:
Blog Posts
Newsletter Copy
Social Media Captions
“Working with Allie is an absolute dream. She has the most incredible gift of taking all the ideas and visions in my head and translating them into a tangible piece of content for my community to experience that feels so true to me and my voice. Not only is she insanely talented, but she is also professional, communicative, kind, present, and deeply cares about her clients and the work she does. It shines through in every word, and I’m so grateful for the ways in which she has supported and up-leveled my business!”
Tanya Becker Coaching
The Gist: After founding the multimillion dollar fitness brand Physique 57, Tanya is entering her second act as a life coach and wellness entrepreneur, guiding women to thrive in midlife. She helps her clients live their own second acts with even more joy, passion, purpose, and courage than their first.
The Work:
Brand Messaging
Full Website Copy
Newsletter Copy
“Allie is amazing! She did a fantastic job writing all the copy for my website. Designing a website can be incredibly daunting, and Allie made the process easy and fun. She truly knows how to capture your vision through words and storytelling and the results are powerful and impactful. She’s timely, professional, and a dream to work with.”
Revamp Retreats
The Gist: Revamp hosts transformative virtual and international retreats that create space for wellness, expansion, entrepreneurship, and community. Through their retreats, courses, and travel programs, they help like-minded seekers discover the world, each other, and themselves.
The Work:
Brand Messaging
Website Copy
“Allie brings experience, specific knowledge, and skill to each project, as well as organization and timeliness that is invaluable when launching a new business. Her fresh ideas and personal flare were a huge bonus when planning the rebrand of our business too. Her copywriting stands out from the rest we have worked with. For these reasons and more Allie has my highest recommendation.”
MPK Counseling & Coaching
The Gist: Michaela Kohmetscher is a licensed therapist, holistic coach, certified energy psychology practitioner, and trained energy healer. Above all, her mission is to gently guide her clients as they step into their truest, most aligned and authentic selves.
The Work:
Brand Messaging
Full Website Copy
“Allie has a gift to transform felt senses into words. She has the ability to hear the desires of a mind, heart and soul for a project and beautifully/authentically express it in written words that capture the essence of YOU, the creator of your project.”
Natalia Benson
The Gist: Natalia is a women’s empowerment coach, astrologer, & modern mystic who fuses spiritual practices with tangible tools for empowerment. She supports women in conscious businesses building, money mindset, relationships, self love, and exploring the mystical.
The Work:
Sales Pages
Blog Posts
Newsletter Copy
Podcast Descriptions
“I absolutely love working with Allie! She has added such a level of impact to my team and an ease to my flow of work. She captures my brand voice perfectly and is so easy to work with!”
Fly George
The Gist: Fly George is a private aviation company on a mission to bring unparalleled safety, holistic wellness offerings, sustainability practices, and personalized service to the travel experience — both in air and on land.
The Work:
Brand Messaging
Full Website Copy
“Allie is our go to for all content. Aside from being an excellent writer, she delivers ahead of schedule typically, and gives us ideas we had not considered. We highly recommend Allie!”
Kate Van Horn
The Gist: As a Tarot and Akashic records reader, psychic, intuitive guide, and business mentor, Kate’s passion is empowering women to own their stories and their struggles and harness their soul’s purpose.
The Work:
Brand Strategy & Messaging
Newsletter Copy
“I recommend Allie to all conscious female entrepreneurs! Allie was such a pleasure to work with. When we started working together, she was incredibly thorough and took time to really understand my brand’s message and tone to best speak to my audience. That made the rest of the process seamless, and I was thrilled with the results! I appreciated not only her expertise in creating a series of emails, but her feedback and suggestions to better optimize my website and connect with my clients more personally! I can’t wait to continue to work with Allie in the future!”
Erica Rachel Galia
The Gist: In her work as a heart connection guide, Erica fosters connection to self, intuition, loved ones, community, and the collective. Through mindfulness, mentorship, and creation of simple rituals, she gently guides and supports her clients to lead more heart-centered lives.
The Work:
Brand Vision & Style Guide
Newsletter Copy
Course Creation Support
“Allie has the ability to deeply listen, which is a skill so hard to come by these days. Her sweet, warm, welcoming demeanor created a safety net for me to share with her all of my thoughts, ideas, and even incomplete concepts around my personal brand. She always had the exact words to use when I felt there was no way of describing what it is I wanted to share. I am forever grateful for our work together, her magic touch, and as I continue to grow my business, I look forward to working with her again!”