ALLIE BAKER

“Working with Allie has been one of the most amazing experiences of my career. Not only is she the most dedicated woman you’ll ever meet, she also pours her whole heart and love into everything she does. At Tone It Up, she expanded our brand voice, developed copy around content and products, and led production for successful campaigns. She has a way of captivating women by telling beautiful stories around products, people, and brands.”

— Katrina Scott, co-founder of Tone It Up and founder of Live Beautifully

“I had no idea how much of a difference it would make in our productivity, professionalism, and brand overall. She is a delight to work with, super smart, and always gets the job done quickly. I feel like she has taken us to a level that I couldn't have imagined. I am constantly surprised with her different skills and how she is always willing to step in to get the job done. I would recommend her to anyone that wants to elevate what they do.”

— Krista Williams, co-founder of The Almost 30 Podcast

“I had the opportunity to work with Allie on content for both Tone It Up and my personal brand website. She has a unique ability to capture a brand or person’s voice and bring their message to life in a way that feels authentic and grounded. She deeply understands my vision, voice, and mission, and that shows in everything she writes.”

— Karena Dawn, wellness entrepreneur, author, & co-founder of Tone It Up

"Allie is an experienced communications expert and marketing strategist. She supported Centr through brand unification under new private equity ownership. This included crafting brand messaging and customer communication to support Centr's expanding physical product line and connected digital experience. Allie was an exceptional partner to the Centr team and a joy to work with. Her impeccable attention to detail, excellent editorial skills, and savvy marketing chops make her an incredible resource to any organization. We're so lucky to be able to work with her!"

— Tricia Teschke, Vice President of Marketing at Centr

"Working with Allie is an absolute dream. She has the most incredible gift of taking all the ideas and visions in my head and translating them into a tangible piece of content for my community to experience that feels so true to me and my voice. Not only is she insanely talented, but she is also professional, communicative, kind, present, and deeply cares about her clients and the work she does. It shines through in every word, and I'm so grateful for the ways in which she has supported and up-leveled my business!"

— Hilary Pearlson, Akashic Records Reader, Intuitive Guide, & founder of The Dreamerie

“Whether you’re looking for web copy, email copy, or long-form editorial content, Allie gets it, and gets it done right. She brings attention to detail, journalistic integrity, and creativity to every project — and has a real talent for bringing early-stage companies to life. I’ve been so honored to work with Allie on the Lifeforce launch, and would bring her onto any project in the future. She is an absolute joy to work with!”

— Jordan Shakeshaft, Head of Content at Lifeforce

“Allie is a rock star blog writer, and I cannot say enough great things about working with her. She seamlessly took on our brand voice and has consistently served up topic suggestions that are well-aligned with our brand and client base. Her copy is engaging, enlightening, flows well, and has a strong balance of detail and entertainment value.”

— Alicia Weihl, Vice President of Content & Communications at Physique 57

“Allie is amazing! She did a fantastic job writing all the copy for my website. Designing a website can be incredibly daunting, and Allie made the process easy and fun. She truly knows how to capture your vision through words and storytelling and the results are powerful and impactful. She's timely, professional, and a dream to work with.”

— Tanya Becker, founder of Tanya Becker Coaching and co-founder of Physique 57

“Allie has the ability to deeply listen, which is a skill so hard to come by these days. Her sweet, warm, welcoming demeanor created a safety net for me to share with her all of my thoughts, ideas, and even incomplete concepts around my personal brand. She always had the exact words to use when I felt there was no way of describing what it is I wanted to share. I am forever grateful for our work together, her magic touch, and as I continue to grow my business, I look forward to working with her again!”

— Erica Galia, Heart Connection Guide

“Allie is the best!!! Her copy is spot on, always intentional, and can be used on standard websites as well as marketing copy for sales pages and launches! She crushes email and socials as well. She is easy to work with, super professional, communicative, and always delivers on time. Each time we get to work together, I look forward to it and always feel at ease knowing she is on the project! The voice, messaging, and copy is a crucial piece to any brand and I can't recommend Allie enough. You're in great hands with her.”

— Krista Ripma, founder of Authentic Audience

"Allie has a gift to transform felt senses into words. She has the ability to hear the desires of a mind, heart, and soul for a project and beautifully and authentically express it in written words that capture the essence of YOU, the creator of your project."

— Michaela Kohmetscher, founder of MPK Counseling & Coaching

“Allie has been a dream to work with! After just one initial working session about our brand and background, she was able to write about our products in a voice that felt true to us. Due to our fast-paced workflow and jam-packed schedules, there have been plenty of times where I’ve given Allie very little direction and guidance on projects and she still seems to nail it every time. She’s definitely a partner that I never need to worry about, as she always delivers quality work in a timely manner.”

— Ali King, Product Manager at ALTWELL CBD

“Allie brings experience, specific knowledge, and skill to each project, as well as organization and timeliness that is invaluable when launching a new business. Her fresh ideas and personal flare were a huge bonus when planning the rebrand of our business too. Her copywriting stands out from the rest we have worked with. For these reasons and more Allie has my highest recommendation.”

— Christian Tripodi, Revamp Retreats

"Allie was such a pleasure to work with. When we started working together, she was incredibly thorough and took time to really understand my brand’s message and tone to best speak to my audience. That made the rest of the process seamless, and I was thrilled with the results! I appreciated not only her expertise in creating a series of emails, but her feedback and suggestions to better optimize my website and connect with my clients more personally! I can’t wait to continue to work with Allie in the future!"

— Kate Van Horn, Yoga Teacher, Business Coach, & Wellness Entrepreneur

"She has added such a level of impact to my team and an ease to my flow of work. She captures my brand voice perfectly and is so easy to work with!"

— Natalia Benson, Women's Empowerment Coach, Modern Mystic, & Astrologer

“Allie is our go to for all content. Aside from being an excellent writer, she delivers ahead of schedule typically, and gives us ideas we had not considered. We highly recommend Allie! “

— Collen Henderson, CEO of Fly George

"I am a Life Coach and have a very hard time expressing myself in written form. I am so grateful that I met Allie Baker and used her services to create my sales page. She did an amazing job getting to the core of what I wanted to say and expressing that in a conscious and easy-to-read way. She also got to know me, so her copywriting seemed like it was my writing. She helped me express myself to my ideal client."

— Morgan Doman, Life Coach